In 2018, Producta Vignobles is reaffirming its values and highlighting its producer DNA !
Producta Vignobles is refocusing its image and its communication around the values that give it its identity. It is in the nature of Producta Vignobles to ensure the well-being of its environment, its winegrowers and its teams. The group has therefore decided to speak out to express its identity and reaffirm the values that are dear to it.
- – Putting Men at the forefront,
- – Supporting and driving the values of cohesion, commitment and prestige.
- – Highlighting the quality of its products and its know-how.
A NEW LOGO, RICH IN MEANING…
- Cockerel : Symbol of Producta Vignobles since its creation.
The global emblem of French know-how. A go-ahead cockerel looking to the future. - Fingerprint texture : Putting Man and the environment at the forefront.
- Claim : Talents : Know-how of the winegrowers. An echo of our history as “Producers of talents” and highlighting all the Producta Vignobles talents.
- Typography : Emblematic : Message of quality and stability. Handwritten : Reference to Man/the winegrower.
- Colours red & black : Producta Vignobles’ identity since 2010. The image of luxury and top of the range. Restraint and prestige.